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Interesting decision by the team to end the HAMMER S Treasure Hunt early, but it’s nice that everyone still gets a $20 discount. The number of generated codes shows the promotion had a lot of engagement from fans. Sometimes when a campaign becomes confusing or feels unfair, simplifying it can actually improve the user experience. It reminds me of discussions around What to put on leavers hoodies, where people also share different opinions about fairness, design choices, and creativity. In the end, listening to community feedback is always a smart move for any brand. |
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